Course Detail
Units:
0.0
Course Components:
Lecture
Enrollment Information
Course Attribute:
University Connected Learning
Description
This class is designed for development professionals who have several years experience with agency work or who are building a major gift program. Learn the role that major gifts play in an overall development program as well as how a major gifts program provides the backbone for a focused capital, endowment, or planned gift campaign. Learn how to identify, cultivate, solicit and honor your major gift donors. The fundamentals of a capital campaign, endowment and planned gift efforts will also be covered.