Course Detail
Units:
1.5
Course Components:
Lecture
Description
We Explore various operational strategies that can lead to competitive advantage. Within each topic, we develop a framework or theory that the firm can use to aid in decision-making, and typically also tackle a real-life problem using a case study. Possible topics include product and process innovation, strategic implications of the learning curve, strategies from diffusion of new products, rapid product and process development, capacity management, strategic supplier management, strategic quality management, and mass customization.