Course Detail
Units:
2.0
Course Components:
Lecture
Enrollment Information
Course Attribute:
DCE
Description
Addresses the challenges of formulating and implementing strategy in companies that are active in multiple businesses. Students extend the concepts from MBA 6500 on analyzing the resources of firms--assets and capabilities--to explore in depth how those resources can be used to create value across multiple markets. The course examines the challenges of using different means of diversification such as mergers, acquisitions, and internal development to gain or exploit competitive advantages in multiple markets. Addresses the vertical scope of organizational boundaries of firms, such as the option of owning resources versus securing them through alternative boundaries of firms, such as the option of owning resources versus securing them through alternative means such as market contracting, alliances, and interfirm networks. The course emphasizes the managerial and implementation issues of multibusiness companies.